WHO WE WORK WITH Italian companies with systems that grow faster than the processes.
If your team recognizes one of these moments, it's the right time.
Three high-urgency situations:
- Your team has just closed an acquisition and is running two separate CRMs.
- Your team is rolling out or migrating to a new ERP and wants to address the CRM alongside it.
- Your CRM is unused — or misused — by the sales team.
Four ongoing symptoms:
- Marketing runs campaigns without knowing the status of customers.
- Sales reports are still built by hand every week.
- Your team is opening a new market or channel without the data infrastructure to support it.
- Your team has lost a key customer because no one picked up on the signals.
We don't work with everyone. We work with the organizations ready to do the right thing.
The same problem shows up in different ways. We know it in all of them.
- 01 MANUFACTURING INDUSTRIAL B2B
- 02 DISTRIBUTION
- 03 MULTI-BUSINESS GROUPS AND M&A
- 04 TECH & SAAS
- 05 PROFESSIONAL SERVICES
Complex product catalog, distributed agent network, long sales cycles. The CRM often doesn't exist, or it's an Excel address book. The ERP runs everything but talks to no one. Sales works offline. Sales data arrives late.
What changes with us: the sales force sees the complete customer view before every visit. Orders close faster. ERP and CRM talk to each other without custom development. Management gets sales data in real time.
Margins under pressure, customers buying online as well, order management fragmented across channels. Sellout data never arrives on time. Promotions are run in Excel.
What changes with us: orders flow from every channel into a single view. Promotions are configured and measured inside the platform. Key account managers know where to act before the customer asks.
Post-acquisition: two companies, two CRMs, two ways of working. Management wants a consolidated view. The business units want to keep their own processes. Governance is missing.
What changes with us: a single customer view at group level, without imposing processes on the BUs. Consolidated reporting the board can read. Data governance documented and applied.
Product-led growth that needs to become enterprise-ready. The CRM doesn't scale with the volumes. Customer success runs on spreadsheets. Churn is hard to predict. Product data and commercial data don't talk to each other.
What changes with us: product usage data flows into the CRM. The sales team and the customer success team see the same customer. Churn shows up early, not after the fact.
The client relationship is everything. But it lives in the senior partners' heads, not in the systems. Cross-sell opportunities slip through the cracks. Renewals are handled at the last minute. No one ever sees who is about to leave.
What changes with us: the relationship moves out of people's heads and into the platform. Renewals are planned, not chased. Cross-sell opportunities are visible while they're still open.
We speak with management.
We know how to move across the whole organization.
Every stakeholder has their own problem and their own language. We know how to reach them all.
Being honest: there are contexts where we're not the right partner.
- Banking, Insurance, and Pharma GxP. They carry vertical compliance requirements that go beyond our ISO certifications.
- Enterprise CRMs already deeply rooted, with dedicated teams and dozens of custom developments.
- Head-on replacements of legacy infrastructures with 100+ integrations in production for decades.
In those cases, we point your team to better-suited partners directly.
Real companies,
real complexity.
We work with post-M&A manufacturers, multi-ERP industrial groups, distribution companies with agent networks, tech scale-ups in their enterprise transition, and professional services firms in growth mode.
The starting numbers vary. The situations repeat themselves.